Athletes create new genre with business savvy
Louis LaVenture & Marissa Marshall,
Editor-in-Chief and Staff Writer
November 9, 2016
For years professional athletes were just that, athletes. Sure they signed endorsement deals, acted in commercials and movies, but for the most part, after the game was over they went home. However, in today’s era there is a high importance placed on access, especially with athletes. Fans want to see what they...
