California State University East Bay

The Pioneer

Pepsi responds to criticism, pulls commercial

Pepsi responds to criticism, pulls commercial

Gabriel Rubio,
Contributor

April 19, 2017


Filed under
Opinion, Showcase

Supermodel and reality star Kendall Jenner recently partnered with Pepsi to expand on the company's campaign “Live for now,” which encourages consumers to capture the excitement of the moment. The new commercial aired April 4 and depicted Jenner offering a can of Pepsi as a peace offering during a p...

Civil rights activist to visit Hayward

Civil rights activist to visit Hayward

Elizabeth Avalos,
Staff Writer

May 25, 2016


Filed under Campus, Metro, Showcase

American labor leader and civil rights activist Dolores Huerta is set to visit Cal State East Bay on May 31 to speak and reflect on her life and work in the labor movement in a presentation titled, “Lessons Learned: Past, Present and Future.” The event will take place at the University Theatre from ...

A day for Chavez, a lifetime for me

A day for Chavez, a lifetime for me

Louis LaVenture,
Sports and Campus Editor

April 1, 2015


Filed under Opinion

For many people, Cesar Chavez day is exactly that, just another day. However, for my family and I, March 31 is a day that is cherished just like Thanksgiving, Fourth of July, or even Christmas. This is a day to celebrate the life and legacy of a man who blazed the trail for the rights of farm workers...

California State University East Bay
Cesar Chavez