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The Pioneer

From walls to malls: Turning a passion for street art into a business

From walls to malls: Turning a passion for street art into a business

Eduardo Gonzalez,
Contributor

January 6, 2018


Filed under Features, Showcase

Michael Alvarez came up with the idea to open a graffiti-based shop shortly after being arrested in 2009 for painting inside an abandoned warehouse in Fremont. The warehouse had a skatepark built inside and was a hangout spot for kids. It was defaced by gangster tags so he covered them up with murals. “I...

California State University East Bay
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