The Pioneer

The Pioneer

Athletes create new genre with business savvy

Athletes create new genre with business savvy

Louis LaVenture & Marissa Marshall,
Editor-in-Chief and Staff Writer
November 9, 2016

For years professional athletes were just that, athletes. Sure they signed endorsement deals, acted in commercials and movies, but for the most part, after the game was over they went home. However,...

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California State University East Bay
jamie foxx